I am a strategist based in New York with 10+ years of experience in the media industry, specializing in emerging platforms, integrated marketing, and consumer research. I'm currently a Director of Marketing Strategy for Creative Partnerships at NBCUniversal, developing marketing programs across NBCU's portfolio of entertainment brands, IP, and platforms. I previously led projects for Viacom Labs – a corporate innovation team that delivered new fan experiences for brands including Comedy Central, MTV, BET, and Nickelodeon. Before Viacom, I graduated from Harvard with a degree in Cognitive Psychology.